Roodra Khanna has stepped into the role of Country Lead at ADBRO Marketing Solutions, marking a significant milestone in his dynamic career. Based in India, Roodra is leading the company’s strategic expansion in one of the world’s fastest-growing adtech markets. ADBRO, the Singapore-based AI-powered adtech platform, is known for crafting high-impact marketing solutions that drive guaranteed results, and Roodra’s leadership is expected to further accelerate the firm’s growth in the Indian digital advertising landscape.
With a vision to shape ADBRO’s India chapter from the ground up, Roodra is currently overseeing all key operational verticals—sales, marketing, finance, HR, and strategic partnerships—ensuring alignment with global objectives while tailoring solutions for the unique demands of Indian brands. His appointment comes at a crucial juncture, as India emerges as a global hotspot for innovation in AI, martech, and performance-driven advertising.
Before joining ADBRO in January 2024, Roodra held leadership positions at Omnicom Media Group and GroupM, where he drove high-impact campaigns for premium and luxury brands, uplifted brand metrics, and pioneered initiatives focused on diversity and inclusion. At Omnicom, he led a team of 15 associates and was instrumental in boosting ad recall and purchase intent through strategic media activations. His experience also includes leading revenue-boosting campaigns and real-time data-driven marketing strategies at GroupM.
Roodra’s career journey also includes tenures at Baskin Robbins India and Graviss Foods, where he handled end-to-end brand marketing, e-commerce, and digital transformation initiatives. His hands-on experience with influencer marketing, ATL/BTL campaigns, SEO, and performance marketing makes him a well-rounded leader in the ever-evolving marketing space.
As ADBRO strengthens its global footprint, Roodra’s appointment signals a clear commitment to India’s thriving adtech ecosystem. His combination of analytical thinking, creative strategy, and operational leadership is expected to position ADBRO as a trusted partner for brands looking to scale in a digital-first world.