Harshdeep Singh has been appointed as Head of Brand and Marketing at National Group, where he will lead brand strategy, integrated marketing, and digital transformation initiatives to strengthen the company’s market positioning. Based in Bengaluru, Harshdeep brings with him rich experience in building and scaling brands across industries such as real estate, healthtech, and e-commerce. His leadership at National Group is expected to focus on driving customer engagement, enhancing brand visibility, and accelerating growth through innovative marketing practices.
Before joining National Group, Harshdeep served as AVP – Marketing at Droom, where he managed demand generation, brand campaigns, and lead management strategies that contributed to the company’s digital-first positioning. His expertise in performance marketing and brand storytelling played a crucial role in strengthening the company’s outreach in the highly competitive e-commerce ecosystem.
Earlier, Harshdeep was Head of Marketing at Veera Health, where he was instrumental in driving awareness and scaling the healthtech brand across India. His tenure focused on consumer-driven campaigns and building strong digital engagement channels, helping the company establish itself as a trusted player in the women’s health and wellness space.
Harshdeep also held the role of Head of Digital Marketing at Emaar India, where he crafted data-driven digital campaigns for the luxury real estate sector. With his innovative approach, he successfully drove high-value customer acquisition and elevated the digital presence of one of the most renowned real estate developers.
With his new role at National Group, Harshdeep is set to channel his cross-industry experience to create impactful marketing strategies and drive brand-led growth. His appointment marks a significant step for the organization as it strengthens its leadership team to achieve ambitious business goals.