Tajinder Singh Nanhra has been appointed as Head – Government Enterprise Team at Orient Bell Limited, based at the company’s Delhi headquarters. In his new role, he will be responsible for driving the growth of Orient Bell’s government business in the ceramic and vitrified tiles segment while building and mentoring a high-performing team focused on business development and contract sales.
A seasoned leader with over 30 years of experience, Tajinder has built a distinguished career in government business development, institutional sales, key account management, and project-driven growth across India. He brings deep expertise in specification selling, tender management, and institutional sales of building materials, including ceramic and vitrified tiles, sanitaryware, faucets, and wood panels.
Before joining Orient Bell, he held leadership positions at Hindware Limited, NITCO Limited, SUNHEARRT CERAMIK, and H & R Johnson (India), where he successfully drove business growth through government institutions, PSUs, CPWD, PWD, MES, Railways, NBCC, government contractors, and large institutional buyers. Notably, this marks a return to Orient Bell, where he previously spent nearly nine years in sales leadership roles.
With a strong track record of transforming markets into growth engines through strategic stakeholder engagement, product expertise, and team leadership, Tajinder is well positioned to strengthen Orient Bell’s government and institutional business footprint across India.