Prashant V V has taken on a new role as Head – Corporate Alliances at Progcap, based in New Delhi. With over two decades of leadership experience across business development, strategy, and marketing, Prashant will be spearheading Progcap’s corporate partnerships and strategic growth initiatives in the supply chain finance domain.
Before this, he served as Head – Corporate Business and Marketing at Xtracap Fintech India Pvt Ltd, where he played a pivotal role in driving brand strategy, alliance development, and digital transformation for over two years. Prashant also co-founded and managed ProMarcom Inc, a strategic marketing consultancy that delivered integrated marketing and communication solutions for more than a decade.
His earlier career spans leadership roles at renowned organizations such as HS Ad India, Zee Media Corporation Limited, Cheil Worldwide, Showtime Events, and BIG FM, where he led business operations, marketing campaigns, and experiential activations across India.
Prashant’s appointment at Progcap underscores the company’s focus on deepening corporate alliances and expanding its financial solutions network across industries. His vast experience in marketing, partnerships, and business strategy will be instrumental in driving Progcap’s next phase of growth in the fintech space.