Rohit Dhar has joined OBO Bettermann India as the new Regional Manager – North, marking a significant milestone in his accomplished career in sales and strategic business development. In his new role, he will be spearheading operations across North India and Nepal, with a core focus on strategic sales, P&L management, operational efficiency, and regional business expansion.
Prior to joining OBO Bettermann India, Rohit served as Branch Manager at Panasonic India, where he successfully led operations in Chandigarh, strengthening regional growth and building strong client relationships. His tenure at L&T Electrical & Automation as Senior Manager and earlier roles at IndoAsian and C&S Electric Ltd. have equipped him with a deep understanding of India’s electrical and automation sector, making him a valuable asset in his current leadership position.
Rohit’s journey spans over a decade of dynamic experience, with proven success in business development, branch operations, and customer-focused growth strategies. From managing multi-location teams to delivering measurable improvements in client satisfaction and revenue, he has consistently demonstrated a results-driven mindset backed by strong leadership and execution skills.
His appointment at OBO Bettermann India comes at a time when the company is actively scaling its presence across key markets in the subcontinent. With Rohit at the helm for the Northern region, the company anticipates sharper market penetration, stronger partner engagement, and strategic diversification aligned with its global quality standards and innovation-driven approach.
As OBO Bettermann India continues its growth trajectory in India’s infrastructure and electrical space, Rohit’s leadership is set to drive impactful change, further anchoring the brand as a trusted solutions provider across the region.