Rohit Mukherjee has joined TBWA\India as Executive Creative Director at the agency’s Gurgaon office. In this new role, he will strengthen the agency’s renowned Disruption philosophy while driving creative excellence and delivering impactful brand experiences for clients.
With nearly two decades of experience in advertising, Rohit has established himself as a dynamic creative leader, known for building high-performing teams and executing campaigns that blend innovation with measurable business impact. His expertise spans integrated, digital-first, and brand-led storytelling across diverse categories.
Prior to joining TBWA\India, Rohit spent over five years at Dentsu Creative Isobar, where he rose to the position of Group Executive Creative Director. At Dentsu, he led integrated and digital-first campaigns for leading Indian brands, furthering his reputation for delivering ideas that resonate with both clients and consumers.
His appointment reflects TBWA\India’s commitment to expanding its creative leadership and strengthening its client offering in a rapidly evolving market. Rohit’s experience and vision will play a key role in reinforcing the agency’s position as a creative force in the Indian advertising landscape.