Salik Faraz has stepped into the position of Senior Marketing Manager at ProHance, bringing with him a strong track record in product and growth marketing. Based in Gurugram, he will be responsible for driving high-impact marketing strategies, strengthening brand positioning, and accelerating demand generation initiatives for the enterprise productivity platform.
Salik joined ProHance in April 2023 as Marketing Manager and quickly made his mark by leading campaigns that delivered an 85% YoY surge in qualified leads, a 7x rise in organic traffic, and substantial improvements in user engagement and conversion rates. His expertise across SEO, UI/UX optimisation, and marketing automation has played a pivotal role in making inbound marketing ROI-positive for the organisation.
Prior to ProHance, Salik worked at Holistik Digital where he managed performance marketing mandates across India, the US, and UK—achieving a 35% boost in ROAS for e-commerce clients. He has also held marketing and strategy roles at Prime Fresh Limited and internship stints at Amway and INDICOLD, gaining diverse experience across content, GTM strategy, and operations.
An MBA graduate from the Indian Institute of Management Ahmedabad, Salik complements his analytical rigour with hands-on growth execution. His elevation reflects ProHance’s focus on scaling its marketing engine and expanding its global footprint through data-backed, high-impact strategies.