Janvi Mehta has been appointed as Associate Vice President – Business Lead (Publicis Media Exchange) at Publicis Groupe.
In her new role, Janvi will lead central trading and media partnerships for Publicis Media Exchange (PMX), driving integrated media strategy and innovation. With an extensive career across the digital and media ecosystem, she brings over a decade of experience in digital trading, programmatic strategy, and strategic brand partnerships.
Prior to joining Publicis Groupe, Janvi served as Senior Director – Digital Trading at WPP Media, where she handled over USD 5000 million in annual media investments. She played a key role in shaping buying strategies, negotiating media deals, and driving efficiencies across digital platforms while managing partnerships with agencies under the GroupM network.
Earlier in her career, she held key leadership roles across leading organizations including Times Network, ByteDance, NBC Universal, Times Internet, Zomato, and HT Media Group. Recognized among e4m Digital 40 Under 40 (2024) and AdGully Women’s Disruptors (2024), Janvi continues to be a driving force in India’s digital media and marketing landscape.